I, Daniel blake

1) What is independent cinema and how is it different to Hollywood blockbusters?

An independent film is a feature film or short film that is produced outside the major film studio system and it is different as they don't have such a big budget or well known actors unlike in a Hollywood blockbuster where there is a very high budget and well known actors

2) What is I, Daniel Blake about?
I, Daniel Blake is about the struggles of a man and the inhumane treatment of poverty-stricken people

3) Who directed I, Daniel Blake and why is this important?

Ken Loach. This is important because his socially critical directing style and socialist ideals are evident in his film treatment of social issues such as poverty, homelessness, and labour rights

4) How was I, Daniel Blake promoted to an audience? List at least three different methods used by the film's marketing campaign and how they targeted their audience.

• The hashtag #WeAreAllDanielBlacke
• social media marketing
• appealing to smaller groups who would be interested in the film

5) What unusual or creative marketing methods were used to get audiences talking about the film?

Hashtags and photos of David Blake on shirts

6) What was the estimated production budget for I, Daniel Blake and how much did it make at the box office?
£3.5 million 

8) In your opinion, was I, Daniel Blake a success?

Yes because it is Ken Loach's most successful UK release ever and continued to sell well around Europe. It is also an award winner at the festival of Cannes in France.